GLOW ACCESS • MATCH ANALYTICS
THE STEP
BEFORE
THE MATCH
MATCH ANALYTICS assesses business cases before an economically relevant decision. The result is the DECISION REPORT.
10 to 15 working days • Personal + AI-supported
The situation
EVERYONE THINKS YOUR BUSINESS CASE IS GOOD. YET NO ONE MAKES A DECISION.
Internal agreement is not yet market fit. Presentations, conversations and contacts do not replace a robust assessment.
01
OFFER
READY
But the need on the other side remains unclear.
02
CONVERSATIONS
ARE HAPPENING
But no one knows whether the case is truly ready for a decision.
03
TIME
PASSES
And every additional round ties up resources without clarifying the core question.
The shift in perspective
NOT MORE CONTACTS. BETTER DECISIONS BEFORE REACHING OUT.
NEED
What specific problem needs to be solved?
FIT
Do the offer, organisation and expectations align?
READINESS
Are the foundation, resources and mandate in place?
TIMING
Is now the right time for the next step?
Imagine if you already knew today.
Who the right partners, customers or investors are for your business case. And exactly what will convince them.
The buyer gets the argument that has been missing.
The pilot project gets the sponsor it needs.
The partner sees why it is the right fit for them now.
The investor sees the evidence they need.
The offer addresses the point that makes the difference.
What changes when you know exactly what is holding it back and who you should speak to next?
SAMPLE VIEW OF THE COVER PAGE. After a positive CASE-FIT assessment, we show you a real example of how a complete Decision Report is structured and the depth behind it.
The concrete result
The
Decision
Report.
An independent, structured external view of your business case.
So you can decide more clearly what really matters next.
What you receive with the DECISION REPORT
CLARITY YOU CAN SHARE.
01
EXECUTIVE SUMMARY
The key decision context at a glance.
02
CASE SCORECARD
Structured assessment of need, fit, readiness and timing.
03
GAP MAP
Which information, evidence or prerequisites are still missing.
04
RISK FLAGS
Where false assumptions, delays or friction may arise.
05
DECISION FRAME
Which options are realistic and how they should be assessed.
06
NEXT BEST ACTION
The specific next step, with rationale.
Three typical jobs
RESCUE.
VERIFY.
CHOOSE.
Your GLOW ACCESS MATCH ANALYTICS package
Scope, process and commercial terms are agreed personally after a positive CASE FIT assessment.
How does it work?
THE NEXT STEP
Do not book yet. Check the fit first.
A short, data-minimising fit check clarifies whether MATCH ANALYTICS is suitable for your real B2B case. No booking yet. No confidential documents in the first step.
NOCH KEINE BUCHUNG · HIER CASE-FIT PRÜFEN
KURZER PASSUNGSCHECK
Ein realer Case.
Eine konkrete Entscheidungssituation.
Mit wenigen Angaben prüfen wir, ob GLOW ACCESS MATCH ANALYTICS für Ihren Case grundsätzlich sinnvoll sein kann. Noch keine Buchung. Keine vertraulichen Unterlagen. Kein Sales-Pitch.
THE TEN ASSESSMENT PERSPECTIVES
Not everything carries the same weight. But everything needs to fit together.
01
Product Fit
Is the service clear and decision-ready as a product?
02
Market Fit
Is the relevant market substantiated clearly enough?
03
Customer Fit
Is the paying or decision-making customer precisely defined?
04
Investor Fit
Is an investor conversation appropriate, or is it too early?
05
Banking Fit
Are the logic, risk profile and documents strong enough for a bank meeting?
06
Partner Fit
Which partner role is realistic and well-founded?
07
Pilot Customer Fit
Can a pilot be approved, measured and completed?
08
Positioning Fit
Does the target group understand the problem, value and differentiation?
09
Proof
Which central claim is supported by evidence, and which is not?
10
Match Readiness
Which conversations are appropriate now?
What changes
See more clearly.
Act more precisely.
01 – You see what is really holding the case back right now.
02 – You know which change is most likely to have an impact first.
03 – You can prepare conversations and documents more precisely.
04 – You have a clear, well-founded next step.
The bigger picture
The first usable building block of GLOW ACCESS.
Today, a specific case is analysed together. The resulting experience contributes to the pan-European infrastructure designed to bring relevant people, projects, partners and opportunities together earlier.
GLOW ACCESS, GUNO AI and EUROPE SCANNER are currently being built.